|Are you a skilled and successful marketing professional in search of a new challenge? The River & Rowing Museum is a dynamic independent museum celebrating its 21st anniversary this year. We are seeking a creative and energetic individual to join our small, high achieving team, to help deliver our new Forward Plan and vision to bring the river to life.
You will be a well-established professional with proven marketing and communications abilities, and with at least five years’ experience of traditional and digital marketing and communications channels. You will possess exceptional interpersonal skills and will be comfortable working on your own initiative. You will bring flair and imagination to the role, underpinned by a commitment to professional best practice and compliance. The ability to prioritise the Museum’s opportunities, and balance various demands on your time is vital. You will also contribute to the strategic development of the organisation as a key member of the Leadership Team. You will have a keen interest in museums, arts and heritage and will be an enthusiastic advocate for our work.
Purpose of role
Reporting to the Director, the Head of Marketing and Communications will be responsible for devising, planning and delivering marketing, media and communication strategies that promote the Museum and all its activities. The core purpose of the role is to attract and build the Museum’s audiences, ensuring clarity in the communication of its offer, and maximizing its profile. You will build on the findings of the Museum’s recent audience research conducted by Morris Hargreaves McIntyre to deliver on our ambitious visitor targets, playing a key part in ensuring the overall success and profile of the River & Rowing Museum. This is an exciting time to join the Museum and really put your stamp on its new marketing and communications strategy and plan, and increase our impact.
The role also covers the promotion of our commercial strands, retail, venue hire and group travel.